South African Journal of Economic and Management Sciences, Vol 13, No 2 (2010)

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A road to organizational perdition? Business, ethics and corporate social responsibility

David Coldwell

Abstract


The paper delineates a heuristic device comprising relationships between levels of instrumentality towards Corporate Social Responsibility (CSR) implicit in differential theoretical organizational approaches, associated managerial freedom in ethical decision making, and corresponding managerial moral orientations. Prominent theoretical approaches to CSR including: criticalism, fundamentalism, social corporatism, social institutionalism and moralism identified in the extant literature are delineated. These approaches are synthesised and articulated with the concepts of degrees of CSR instrumentality, ethical freedom and managerial moral orientations to produce a composite heuristic device with specific potential practical implementations. Ramifications of the analysis in terms of developing managers with ethical acumen and providing organizational circumstances allowing this to flourish are briefly discussed.  


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EISSN 2222-3436 (Online)